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New ways of publishing: WIRED Magazine on iPad

Posted on | mei 27, 2010 | Reageren uitgeschakeld

Created with Adobe InDesign CS5 and additional Adobe publishing technologies, the WIRED Reader is the first in a series of steps for Adobe to enable magazine publishers and retail catalogers to deliver groundbreaking experiences across tablets, smartphones and other devices. By reaching readers in new ways on these emerging devices, publishers can increase circulation because these new apps count towards audited ABC circulation and deliver incremental digital revenue.

Together with Creative Suite 5, this Digital Magazine Solution from Adobe allows magazines and retail catalogers to differentiate themselves through expressive content experiences. Previous experiments to bring the magazine experience to the Web via a browser have resulted in a static experience. With new reading paradigms like the WIRED Reader, readers are able to experience the design fidelity of a print magazine married with the interactivity of digital.

Read more: Introducing WIRED Magazine on iPad – Adobe Digital Publishing.

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