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Nice twitter tips

Posted on | januari 16, 2010 | No Comments

An initiative by Jim Richardson, Museum Marketing. Lets face it, some Museums don’t use Twitter for much more then broadcasting events listings, and press releases about upcoming exhibition, but to attract a good following on Twitter, you need to create content that people really want to read. Here are a few tips for creating more interesting tweets for your Museum:  by Jim Richardson:

1. Add pictures
2. Fact of the day
3. Link to your visitors video and pictures
4. Ask a question
5. Twitter as a historic figure
6. Talk about what is going on behind the scenes
7. Retweet
8. Talk to people

And here are a few more by Roger Busschots, Infofilm / Museum Media:

1. Create a Museum Channel on Youtube and tweet regularly about it
2. Present a nice monthly Twitter Tour with video back-up on youtube
3. Post Jobs and internships
4. Use handy or significant hashtags, for example #museumtwittertips and don’t forget them in your tweet
5. ALMOST ALL YOUR MUSEUM TWEETS should contain a link to a blog or page with more info! Use a URL shortener! Tweets without links are frustrating in my view, I mostly skip
6. If possible begin your museum tweet with a key word in capitals, for example: VIDEO, BOOK, NICE, IMPORTANT, PDF, AUDIO….
More tips will follow… please come back and Retweet! RT

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Category: Nieuws

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